Akkineni Nagarjuna's commercial flick 'Bhai' opened to poor response at the Box Office. It's really sad to hear that the film's full run has come to an end by the end of 2nd week. Even aggressive promotions couldn't make the audience throng the theaters, once again highlighting content rules.
In its total run, 'Bhai' has collected a Worldwide share of just Rs 6.95 crore. The first day AP share of Pawan Kalyan, Ram Charan, Mahesh Babu, Jr NTR and Allu Arjun's films will be much more than this figure. Nag needs to accept the reality and seriously think on what would be the next better option to revive his career.
Concept-based low budget flicks or Multi-Starrers with young stars like Mahesh, Charan, NTR and others would be the right thing to at this juncture. What's on your mind King?
On the business angle, the real losers are 'Bhai' are the distributors and exhibitors as the makers have sold out all the areas before release. Both Annapurna Studios and Reliance are in a safe zone by doing so and Rs 5 crore-plus satellite rights too bailed out them from trouble.
Bhai Full Run Worldwide Collections:
Nizam - Rs 3.10 crore; Ceded - Rs 1.01 crore; Vizag - Rs 0.45 crore; Guntur - Rs 0.58 crore; Krishna - Rs 0.31 crore; East - Rs 0.33 crore; West - Rs 0.27 crore; Nellore - Rs 0.20 Crore.
Total AP Collections (share) - Rs 6.25 crore.
Total Worldwide Collections (share) - Rs 6.95 crore (Karnataka - Rs 0.5 crore; ROI - Rs 0.20 crore; Overseas - Rs 0 crore).