'Atharintiki Daaredhi' new industry hit

Pawan Kalyan starrer Trivikram directed Atharintiki Daaredi (AD) has shattered all record and emerged as the all-time blockbuster in Telugu. Until now, Rajamouli directed by Ram Charan starrer Magadheera was holding this record of highest grosser in Telugu films history. Atharintiki Daaredhi has collected Rs 72+ Crores worldwide and is still going strong at Box-office.

Knowing this, Rajamouli expressed his happiness that AD has crossed his Magadheera (MD). He also hoped that the film is on the verge of getting that magic figure of Rs 100 Crore collections. When producer Shyam Prasad Reddy told us five years back that a Telugu film's market can collect about R100 Crs, he said he took it as joke. Today it has become reality, Rajamouli said. 
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